Senior Manager, Take to Market
Req Id: 421717
At Bell, our purpose is to advance how Canadians connect with each other and the world. We achieve this by providing consumers and businesses with the best network technologies in the world, innovative digital solutions and seamless customer experiences. It’s all developed and delivered by the members of #TeamBell and we’re always on the lookout for people with great skills and experiences.
We value diversity and provide a supportive, inclusive community where all team members can succeed. And through our commitment to environmental, social and governance initiatives, you will feel good about the greater impact you will have – making every day better for people as they connect, work, learn and play.
Join us. You belong at Bell.
On the Bell Business Markets team, you’ll be a vital part of making innovation happen for enterprise-scale customers. You’ll deliver advanced solutions in areas such as IoT, Mobility/5G, Cloud, Cyber Security, Voice, Collaboration & Contact Centre and Internet & Private Networks.
At Bell, your skills and expertise will help set us apart as we continue to be the leading provider of digital connections and next generation services to businesses and governments.
Summary
The Take to Market team at Bell Business Markets drives demand for Bell products and services through channel development, programs, campaigns, promotions, offers, proposals, communications, sponsorships and customer analytics for all business market segments.
The Senior Manager of Take to Market ( leads strategy, planning and execution of external and internal events and sponsorships, as well as oversees our Solution Centres. The successful candidate will have great leadership and communications skills, a deep understanding of event marketing strategy and operations, an ability to execute on multiple initiatives and deliver an exceptional experience for our customers. The candidate is someone who thrives in a fast-paced and empowering corporate environment that supports leadership, initiative, individual and team contributions.
Key Responsibilities
- Lead the annual and quarterly strategic planning of events and sponsorships that supports business goals, in collaboration with Sales and Marketing leadership
- Plan and deliver virtual, hybrid and in person events and experiences from concept to execution, including identifying the right format / platform for the event, engaging and managing internal and external providers, and developing event marketing strategies to drive attendance and ensure lead execution
- Manage budget, with focus on delivering high quality leads and generating pipeline; evaluate, measure and report on event effectiveness and ROI
- Manage agency relationships, including contract and budget negotiations
- Work with cross-functional marketing teams to build event communications; collaborate on pre and post event nurture and engagement strategies
- Manage the overall events and sponsorship calendar; ensure proper resourcing across all initiatives and source all event requirements as necessary
- Manage the event marketing and sponsorship team; support the team's professional growth through effective leadership and mentorship
Critical Qualifications
- 7+ years of previous of proven marketing event planning and execution experience, ideally within telecom or technology sector and B2B
- 3+ years of proven experience managing and developing team members
- Experience using the latest event technologies, including streaming platforms, registration and participant management platforms, agenda management tools, recording and editing tools, event promotion tools, project and resource management tools, and tools for live event engagement (polls, Q&As, etc.)
- Exceptional ability in program / project management
- Strong executive presence; ability to work directly with C-level executives and VPs to manage expectations and requests
- A proven leader who is committed to motivate, grow and develop high performing teams
- Ability to work smart under pressure and efficiently on multiple project requests simultaneously, and to deal with potential for tight deadlines and unexpected complexities
- Team player. Skilled at working across functional teams and with multiple stakeholders. Enjoys being part of a broader team of collaborative marketers
- Strategic, innovative and creative with a strong business acumen
- Results oriented with experience establishing metrics, KPIs and accountability to ensure successful outcomes
- Strong communication and presentation skills
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Adequate knowledge of French is required for positions in Quebec.
Additional Information:
Position Type: Management
Job Status: Regular - Full Time
Job Location: Canada : Ontario : Toronto || Canada : Quebec : Montreal
Work Arrangement: Hybrid
Application Deadline: 02/03/2025
For work arrangements that are ‘Hybrid’, successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance, Bell offers flexibility in work hours based on the business needs.
Please apply directly online to be considered for this role. Applications through email will not be accepted.
We know that caring for our team members is at the heart of a healthy, positive and thriving workplace. As part of our team, you’ll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well-being of you and your family. As soon as you join us, you'll be eligible for medical, dental, vision and mental health benefits that you can tailor to your specific needs. Plus, as a Bell team member, you'll enjoy a 35% discount on our services and access exclusive offers from our partners.
We value the experiences that have shaped who you are, and we know the diversity of your talent will bring even greater strength to our team. At Bell, everyone belongs and you’ll feel valued, respected and supported as you grow and reach your full potential.
We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry, email your recruiter or recruitment@bell.ca to make arrangements. If you have questions or feedback regarding accessibility at Bell, we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.
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Created: Canada, ON, Toronto
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