Campaigns Analyst/Developer
Req Id: 421620
At Bell, our purpose is to advance how Canadians connect with each other and the world. We achieve this by providing consumers and businesses with the best network technologies in the world, innovative digital solutions and seamless customer experiences. It’s all developed and delivered by the members of #TeamBell and we’re always on the lookout for people with great skills and experiences.
We value diversity and provide a supportive, inclusive community where all team members can succeed. And through our commitment to environmental, social and governance initiatives, you will feel good about the greater impact you will have – making every day better for people as they connect, work, learn and play.
Join us. You belong at Bell.
On the Consumer and Small business team you’ll work across a portfolio of brands and solutions. From Bell’s best networks for the home, the office and on the go to the member benefits at Virgin Plus to the cheap and cheerful plans at Lucky Mobile we meet the connectivity needs of all customer segments in Canada.
And it’s not just the options we provide, it’s how we provide them. On this team you’ll be a part of a focus to continuously improve the customer experience, making it more seamless, intuitive and responsive.
Summary
Bell is currently looking for a Campaigns analyst, experienced in decision-making and can support the team in campaign execution and management. The successful candidate will have the opportunity to hone their leadership skills and support important business decision-making by working with new, cutting-edge decision-making technologies.
Key Responsibilities
- Work in collaboration with Customer Analytics, Products, Pricing, Marketing Communications and IT channels to develop and execute end-to-end campaigns.
- Actively contribute to the marketing planning cycle especially on digital campaigns.
- Define and deliver business requirements by leading working sessions.
- Evolve the campaign ecosystem to enable best-in-class marketing tactics.
- Increase ability of Campaign team to deliver more, faster, better
- Automate and improve recurring processes.
- Analyze the best data sources and the design and logic of queries.
- Data analysis - analyzing data to provide information on campaign opportunities.
- Data mining - extracting data and identifying errors or gaps in data sources.
- Define overall testing strategies and provide support all levels of testing and defect resolution.
- Manage multiple concurrent projects and priorities.
- Manage incoming data development or investigation requests and engage stakeholders to understand the underlying problem, base assumptions and desired outcomes
Critical Qualifications
- 2+ years experience in SQL programming
- 2+ years experience in BI, analytics, marketing or related disciplines
- Bachelor’s/Master’s degree in Information Technology , BI, Engineering, Business, Marketing and/or related fields
- Experience with Unica or any other campaign management tool (Adobe, Pega, Salesforces…)
- Excellent written and oral communicator with a demonstrable history of developing strong partnerships and cross-team collaboration
- Strong business acumen, with an appreciation for the need to quickly execute in an ever-evolving competitive environment
- Ability to quickly analyze information and determine “what does this mean for the business”
- Attention to detail and the ability to work with minimal supervision
Preferred Qualifications
- Working knowledge of SAS Enterprise Guide
- Experience in direct and targeted marketing, including campaign list creation, and understanding of processes related to excluded numbers, the Canadian Anti-Spam Act (CASA) and contact strategy
- Experience with Oracle, Teradata, ETL tools
- Experience with Jira, Confluence
- Bilingual (English/French)
- Experience with data modeling
- Knowledge of telecommunication sector
- Proven project management and change management skills
#EmployeeReferralProgram
Adequate knowledge of French is required for positions in Quebec.
Additional Information:
Position Type: Management
Job Status: Regular - Full Time
Job Location: Canada : Quebec : Montreal
Work Arrangement: Hybrid
Application Deadline: 01/18/2025
For work arrangements that are ‘Hybrid’, successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance, Bell offers flexibility in work hours based on the business needs.
Please apply directly online to be considered for this role. Applications through email will not be accepted.
We know that caring for our team members is at the heart of a healthy, positive and thriving workplace. As part of our team, you’ll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well-being of you and your family. As soon as you join us, you'll be eligible for medical, dental, vision and mental health benefits that you can tailor to your specific needs. Plus, as a Bell team member, you'll enjoy a 35% discount on our services and access exclusive offers from our partners.
We value the experiences that have shaped who you are, and we know the diversity of your talent will bring even greater strength to our team. At Bell, everyone belongs and you’ll feel valued, respected and supported as you grow and reach your full potential.
We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry, email your recruiter or recruitment@bell.ca to make arrangements. If you have questions or feedback regarding accessibility at Bell, we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.
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Created: Canada, QC, Montreal
Bell, one of Canada's Top 100 Employers.