Manager, TSN Public Viewing FIFA World Cup 2026, Temporary

Summary

We are actively seeking a highly motivated and experienced Manager to spearhead the FIFA 2026 Public Viewing strategy and its comprehensive execution for TSN, Canada's leading sports networks. This pivotal role demands a strategic thinker with a proven track record in developing and implementing successful public viewing strategies, while expertly managing multiple stakeholders and ensuring seamless operational delivery. The ideal candidate will possess exceptional leadership qualities, a deep understanding of the sports media landscape, and a passion for creating unforgettable fan experiences around the FIFA 2026 World Cup.

Key Responsibilities

• Spearhead the comprehensive development and strategic execution of TSN's FIFA 2026 Public Viewing strategy, aligning with overall business objectives and maximizing audience engagement opportunities.
• Assume direct responsibility for the end-to-end planning, diligent organization, and flawless execution of all FIFA 2026 public viewing events across diverse locations.
• Cultivate and maintain strong, collaborative relationships with key internal stakeholders, including programming, marketing, sales, and production teams, ensuring seamless alignment and effective communication.
• Develop and diligently manage comprehensive project plans, detailed budgets, and meticulous timelines for all public viewing initiatives, ensuring projects are delivered on time, within budget, and to the highest standards.
• Negotiate effectively with external vendors, event organizers, and location partners to secure optimal terms and conditions for public viewing events, maximizing value and minimizing costs.
• Collaborate closely with the marketing team to develop and execute comprehensive promotional campaigns that drive awareness, boost attendance, and generate excitement around TSN's FIFA 2026 public viewing events.
• Closely monitor and meticulously analyze key performance indicators (KPIs) related to public viewing events, providing regular updates and actionable insights to senior management.
• Identify and proactively mitigate potential risks associated with public viewing events, implementing contingency plans to ensure smooth operations and minimize disruptions.
• Stay abreast of industry trends, emerging technologies, and best practices in public viewing and event management, continuously seeking opportunities to innovate and improve TSN's offerings.

Critical Qualifications

• Possession of a bachelor's degree in marketing, business administration, event management, or a closely related field of study from an accredited academic institution.
• Demonstrated successful experience of at least seven years in event management, with a specific focus on large scale public viewing events or fan engagement activities.
• Possession of a deep understanding of the Canadian sports media landscape, including a strong familiarity with TSN's programming, audience, and strategic priorities.
• Demonstrated expertise in developing and executing comprehensive sales strategies, with a proven track record of achieving revenue targets and exceeding expectations.
• Extensive experience in diligently managing complex projects from initiation to completion, utilizing project management methodologies and tools, such as Gantt charts and project management software.
• Exceptional ability to collaborate effectively with diverse stakeholders, including internal teams, external vendors, and community partners, building strong relationships and fostering mutual success.
• Demonstrated proficiency in meticulously managing budgets, controlling costs, and optimizing resource allocation to maximize the return on investment for public viewing initiatives.
• In depth knowledge of event safety regulations, risk management protocols, and emergency response procedures, ensuring the safety and well being of all attendees.
• Fluency in both English and French, enabling effective communication with a diverse range of stakeholders across Canada, is considered a valuable asset, though not strictly mandatory for this position

Additional Requirements

• Demonstrated proficiency in advanced negotiation techniques, adeptly securing favorable terms with vendors, sponsors, and venue operators through skillful communication and strategic bargaining.
• Proven ability to develop comprehensive strategic plans, meticulously outlining objectives, strategies, and tactics for achieving success in the dynamic landscape of public viewing events.
• Deep understanding of budgetary principles and financial management, skillfully managing resources, controlling costs, and maximizing the return on investment for public viewing initiatives.
• Familiarity with accessibility standards and inclusive design principles, ensuring that public viewing events are welcoming and accessible to individuals of all abilities, creating an inclusive environment for everyone.
• The role requires availability to work flexible hours, including evenings, weekends, and holidays, as needed to support the successful execution of public viewing events across various time zones and locations.