Sr. Manager, Digital Media, Video, Bell Media

Date: Jan 11, 2019

Location: Toronto, ON, CA

Company: Bell

Req Id: 210909 


Bell is a truly Canadian company with over 138 years of success. We are defined by the passion of our team members and their belief inour company’s vast potential.

To ensure we continue to be recognized as Canada’s leading communications company, we’re committed to finding and developing the next generation of leaders. This means creating best-in-class career and development opportunities for our employees.

If you’re passionate, driven and find yourself seeking interesting work, new challenges and continuous learning opportunities, then we want you to join our team.

Bell Media is Canada's premier multimedia company with leading assets in television, radio and digital media, including CTV — Canada's #1 television network, and the country's most-watched specialty channels. It is a critical component of Bell’s commitment to leverage strategic investments in broadband networks to offer Canadians the best available content on any of the four screens they choose: television, smartphone, tablet and computer.


Are you someone who lives and breathes digital? Are you naturally curious about how people consume media? Bell Media is looking for people who think this way and want to create exceptional digital experiences for Canadians. As the guardians of some of Canada’s most respected brands, such as TSN, CTV, RDS, Crave TV and Canal Vie, we want Canadians to be entertained and engaged in our brands long past the 21st century, even as technology changes at lightning speed.   Entertainment and information are our currency and maintaining our relevance to Canadians and their lives is what drives our work every day.  That’s why we’re looking for exceptional talent to push the Bell Media digital business transformation that has already begun. If this sounds like you, we want to hear from you.



Reporting to the Director, Digital Planning & Delivery and will be responsible for managing video products and strategy to determine which distribution methods, players, apps, and technologies will best meet customer needs and realize new business opportunities. You will have a seat at the executive table and influence how we execute on our strategic priority of expanding media leadership and investing in digital platforms that meet the needs of today and tomorrow. You’ll be working on projects that are highly visible, and business-critical.


Key responsibilities:

  • Be the subject matter lead in determining how Bell Media executes and integrates its overall digital strategy for video across all banners and brands
  • Take ownership of all digital and video apps integration plans
  • Drive cross-platform roadmaps for the video product lines including VCMS, video playback, rights, distribution and players
  • Champion innovation to deliver high quality and engaging video products and players that offer great user experience
  • Lead a team of product managers, engineers, developers, UX, scrum masters and product owners in both direct and indirect reporting structures
  • Partner with the Ad Operations team to support ad sales with strategies including integration of viewability analytics, DAI, and header bidding
  • Leverage A/B testing and digital analytics to inform product development decisions
  • Improve workflows pertaining to content and distribution
  • Collaborate with cross functional teams from, web, production to content management teams
  • Build relationships with studio CTOs, EVPs and SVPs reviewing content contracts; offering advice to legal, negotiating terms with studios and providing feedback to the Bell Media Executive Team


  • A visionary leader who has 8-10 years experience in executing digital strategy roadmaps across multiple brands or banners (ideally within the media environment)
  • Possess an ability to blend business knowledge and technical expertise to grow the digital product space
  • Passionate about problem solving and producing insights
  • Previously demonstrated experience focusing on platforms to enhance audience generation, mobile, video, data gathering, and media monetization
  • Possess a strong understanding of content metadata and management (CMS) and client side system integration management systems (desktop, mobile and gaming consoles),video encoding, streaming technologies and player products
  • Support multiple agile delivery teams with technical product management and architecture
  • Experience with agile development methodologies
  • Possess a track record of driving results
  • Experience leading and inspiring a high performance team and culture
  • Strong relationship building and stakeholder management skills

Preferred Qualifications:

  • Media industry experience considered a significant asset
  • Familiarity with Strategyzer, Aha!, Confluence, and Jira, an asset


Bilingualism is an asset (English and French)


Additional Information:

Position Type: Management
Job Location: Canada : Ontario : Toronto
Application Deadline: 01/24/2019

Please apply directly online to be considered for this role.  Applications through email will not be accepted.


Bell is committed to fostering an inclusive, equitable, and accessible environment where all employees and customers feel valued, respected, and supported. We are dedicated to building a workforce that reflects the diversity of the communities in which we live and serve, and where every team member has the opportunity to reach their full potential.


Created: CanadaONToronto

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